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Official Peec AI documentation animation used as the visual source for the Peec AI MCP agent example

How to Build Claude Agents with Peec AI MCP: The AI Search Blog Optimiser Example

Marco Lobo
··7 min read
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Last updated: 28 May 2026

Short answer: the AI Search Blog Optimiser is a useful pattern for Claude agents with Peec AI MCP because it separates evidence, recommendation, writing, and QA. Peec supplies the prompt/source data. Claude turns it into a content action. The harness checks whether the page is actually ready.

Official Peec AI MCP setup flow from the Peec documentation

The public AI Heroes AI Search Blog Optimiser for Claude Code already shows the right shape for a GEO workflow: crawl, analyse, recommend, patch, and verify. Peec AI MCP strengthens the middle of that loop with first-party AI visibility and source evidence.

Agent design

StageAgent jobPeec input
Project selectionConfirm the correct Peec project and brandlist projects, brands, topics, tags
Prompt gap readFind weak prompt classesbrand report, prompt/topic filters
Source analysisIdentify cited domains and URLsdomain report, URL report, URL content
RecommendationDecide article anatomy changesPeec Actions and source gaps
Draft patchUpdate content, metadata, schema, and testsevidence summary, not raw IDs
HarnessVerify desktop/mobile, schema, sitemap, llms, imagesacceptance criteria

Why this is an agent, not a prompt

A prompt can suggest edits. An agent can run the loop repeatedly: read current data, compare with prior output, open the repo, patch the content, run tests, deploy a preview, and produce a concise evidence report. The value comes from durable workflow boundaries, not a clever one-off answer.

Public-safe implementation rules

Do not expose raw Peec project IDs, run IDs, internal file paths, private customer data, or screenshots containing tokens. Do not say "Peec proves this will rank." Say "Peec shows this prompt/source gap, so this article change is the next measurable test."

Example action

If Peec shows that AI engines cite competitor pages for "how to optimise blog for AI search" but ignore your article, the agent should propose:

  • a short answer at the top;
  • a table mapping prompt classes to article sections;
  • first-party source citations;
  • FAQPage JSON-LD;
  • internal links to the audit, pricing, and related Claude Code content;
  • a follow-up measurement date.

That is how Schmitdy would turn the optimiser into a managed AI search growth system rather than a loose content checklist.

Source and fact ledger

  • AI Heroes AI Search Blog Optimiser: https://www.ai-heroes.co/en-gb/free-tools/ai-search-blog-optimiser/claude-code
  • Peec AI MCP tools reference: https://docs.peec.ai/mcp/tools
  • Peec AI MCP launch article: https://peec.ai/blog/peec-ai-mcp

Frequently Asked Questions

Marco Lobo
Marco Lobo

Founder, Schmitdy

Marco builds AI search growth systems that turn prompts, sources, content, and agents into pipeline for B2B teams.

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