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About

I'm Marco. I've spent the last decade building AI products and the growth systems around them. At Disperse, I helped scale a computer vision business that cut reporting and invoicing admin by 90%, raised $35M, and exited to OpenSpace. At SlideSpeak, I helped grow an AI presentation product to more than 1M users, with SEO and AI search as core acquisition channels.

That gave me a clear view of what most teams are now running into: AI search is not a content side quest. It is a distribution channel. Winning it takes content, technical execution, attribution, and commercial judgment working as one system.

Schmitdy is the marketing engineering team I wish existed when I was responsible for growth and watching demand move from Google into ChatGPT, Claude, Perplexity, and AI Overviews. Fixed-price sprints. Agents that stay with you. Measured in revenue, not rankings.

I don't sell theory here. I run my own business on the same systems I build for clients: research, content, monitoring, outreach, and pipeline operations. When I tell you what works, it comes from execution. I have the receipts.

Marco Lobo — Founder, Schmitdy

Career timeline

2016–2018

Monitor Deloitte

Digital Strategy & Innovation Consulting

Strategy consulting in London. Worked on digital and innovation strategy for large enterprises. Helping them figure out where to play and how to win in the digital economy.

2018–2022

Disperse.io (exit to OpenSpace.com)

Chief Product Officer

Scaled from 3 to 200 people and raised $35M in VC while helping build a category-defining computer vision product and the demand engine around it. Worked with Mace, Canary Wharf Group, Multiplex, Strabag, Bouygues, Gilbane, and more. Later acquired by OpenSpace.

2022–2023

Entrepreneur First

Selected from 1,500+ applicants

Europe's leading deep tech talent investor. Selected for the London cohort to build at the frontier of AI.

2023–2025
LOBOMAR-

Co-Founder

Co-founded a DTC luxury fashion brand. Featured in Elle, Cosmopolitan, LA Times, Kaltblut, and collaborated with London Design Museum and Wereldmuseum for international exhibitions.

2024–2026

SlideSpeak

Chief Customer Officer

AI presentation platform with more than 1M users. Helped drive growth through SEO, AI search, product, and GTM across SMB and enterprise.

2026–present
Schmitdy

Schmitdy

Founder

Building the marketing engineering agency for companies that want to win in AI search. Humans, agents, content systems, and tracking infrastructure wired to leads, pipeline, and revenue.

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