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agentic commerce

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A machine customer at a shop counter takes a plain list card from the Schmitdy dolphin while the ornamented shop window behind them goes unread.
AI Search16 min read

How to Show Up in Meta Muse: The 2026 Playbook for Brands and Products

Meta's Muse agent passed 900,000 downloads in six days, then Amazon locked it out. Underneath the noise sits a concrete engineering brief: the agent reads your page through an accessibility tree and arrives looking like your own customer. Here is how to be the brand it picks.

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