Answer Engine Optimization
3 articles
AEO vs GEO vs SEO: The Difference, and Which One You Need in 2026
SEO ranks links in classic search. AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) optimise to be cited inside the AI-generated answer in ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot. AEO and GEO are near-synonyms for the same goal; SEO is a separate, still-necessary discipline that feeds the retrieval pool. The practical answer in 2026 is that you do all three, but you measure AEO/GEO on citation share, not blue-link position, and the winning levers (off-site footprint, entity authority, content shape, freshness) sit mostly off your own site.
You're Tracking AI Search Visibility. Who's Actually Fixing It?
AI search visibility tools tell you where your brand is missing from AI answers. They don't fix it. Here's why the number doesn't move when you only buy the dashboard — and what closing the gap actually takes in 2026.
Best AI Search Agencies for B2B Companies: GEO Audit, Content, and Agentic Execution
The best AI search agency for a B2B company is not just a content shop or a dashboard reseller. It should measure prompt-level visibility, explain why AI engines recommend competitors, and turn the source gaps into shipped work.