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Anonymised case study

From 1.3% visibility to the top three

Waste, recycling and field-service operations software

AI visibility rose from 1.3% to 37.3%, share of voice rose from 0.4% to 15.0%, and category rank moved from last of 21 to third.

A cobalt dolphin watches small boats move data between an operations dock, a chart and a lighthouse.

The public record describes category pages, buyer guides, comparisons and practical operating content supported by independent sources across several formats.

AI visibility1.3%37.3%28.7 times the starting level
Share of voice0.4%15.0%Second in the current trailing view
Category rank21st of 213rdRanked by visibility

Measurement window

What exactly was measured?

Baseline
20 June 2026, the first completed audit.
Current comparison
3 to 10 August 2026, the latest completed weekly window. Current ranks use the trailing 30-day category view.

Work

What changed during the programme?

  1. 01

    Category pages, buyer guides, comparisons, alternative pages and practical explainers covered missing buying questions.

  2. 02

    Important public pages were structured around direct questions and extractable facts.

  3. 03

    Editorial, Medium, LinkedIn, YouTube and community sources supported the same market themes.

Prompt set

Did the prompt set stay fixed?

The released public record does not state a prompt-set change. It compares the first completed audit with the latest completed weekly window, so no stronger claim is made here.

Engine coverage

Which engines were included?

The cleared public source describes daily, multi-engine AI search tracking. It does not name the individual engines, so this page does not add them.

Definitions

How are the metrics defined?

AI visibility
The share of tracked AI answers that name the company.
Share of voice
The company's share of all tracked brand mentions in the category.
Category rank
The company's visibility position within the tracked comparison set.

Interpretation

What are the limits of this result?

  • The public record does not confirm that the prompt set stayed unchanged.
  • The latest weekly percentages and trailing 30-day ranks use different windows.
  • No agent-traffic increase is claimed because the site access-log feed did not provide a comparable start-to-current series.
  • This is an observed result. It does not establish guaranteed repeatability, causation or commercial impact.

Next step

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